EASI Ads is the self-serve DSP for Performance Audio. Launch campaigns across 500+ premium podcasts and the open audio web in minutes - with pixel attribution, real outcomes, and audience scale beyond direct inventory.
Built by the Consumable team. A decade in adtech, making audio addressable everywhere.
For 15 years audio has been "the next big thing" - and never delivered proportional ad dollars. The reason is simple: audio was sold on reach, not outcomes. EASI Ads is what closes that gap.
Get a tailored planPixel-based attribution, real-time outcomes, and platform integrations. No six-week recall studies. The signal lands where your team already looks.
Hundreds of millions of listeners live outside Spotify - across radio apps, fitness, sports, news, and podcast aggregators. EASI Ads makes that whole ecosystem one campaign.
Self-serve setup, AI-supported creative, and an interface that feels like the tools your performance team already runs. No agency, no IO, no waiting.
Our audience intelligence identifies the real humans behind every show. Audience extension activates those same listeners across the broader digital ecosystem - same quality, more scale.
Notes from Mark Levin, CEO of Consumable and the team behind EASI Ads. He's been building in audio for almost a decade. This is why EASI Ads exists.
On the measurement gap"A buyer told me in 2022 that audio didn't work - he was measuring it like a display ad, looking for click-through rates."
On Performance Audio"Audio advertising has been 'the next big thing' for 15 years. The reason it never converted budget is simple: it was sold on reach, not outcomes."
On the open audio web"A walled garden generates signal from one environment. An open ecosystem generates signal across thousands."
Share your brand, budget, and the outcome you want - CPA, brand search lift, app installs, something else.
A strategist sends back a launch plan with projected pacing, audience strategy, and where cross-channel audience extension fits in.
Go live in minutes. Pixel fires in real time. Iterate the way you already do on Meta, Google, and CTV.
Our audience intelligence identifies the real humans behind every show. Audience extension activates those listeners across the broader digital ecosystem - so the same high-intent people show up wherever they go next.
Listener-powered intelligence identifies the real humans behind every download - interests, intent, identity.
Activates those podcast-quality audiences across broader digital environments - wherever your listeners spend time.
A self-serve DSP that launches, optimizes, and measures audio campaigns with pixel-based attribution.
EASI Ads is measured by the same third parties the rest of your stack runs on, so the numbers stand up to scrutiny from finance, brand, and media teams.
Know exactly how many real humans you reached and how often, across podcasts and the open audio web. No double counting, no wasted impressions.
Run rigorous brand lift studies that compare exposed audiences to a matched control group. Measure awareness, consideration, and intent shifts attributable to your campaign.
Every impression is verified for human delivery, fraud-free environments, and brand-safe contexts. Third-party verified, not self-reported.
Real-time outcomes, not six-week recall studies. Here's what teams see when audio is finally measured the right way.
2.8x"We replaced two channels' worth of spend with EASI in a quarter. The attribution finally matched our internal data."
−38%"CPA dropped almost immediately once we layered audience extension on top of direct podcast buys."
$500 → live in a day"I'd never bought a podcast ad before. Set up the pixel in the morning, was running by the afternoon, and saw conversions the same week."
The honest version of how EASI Ads with audience extension actually works for your team.
Tell us about your brand. A strategist will send back a launch plan with projected pacing, audience strategy, and a CPA target - within one business day.